Hi-Fashion: SPHERE Paris Fashion Week® Showroom
22 June | Palais de Tokyo
The Fédération de la Haute Couture et de la Mode accompanies the Emerging Brands registered on the Official Calendars, in their economic and commercial development and in the construction of their image. From June 22nd 2022, it will once again present SPHERE-Paris Fashion Week® Showroon and 7 designers, menswear and unisex, at the Palais de Tokyo, iconic venue of contemporary creation in Paris.
SPHERE - Paris Fashion Week® Showroom takes place 4 times a year and gathers French and international brands offering, depending on the session, men’s, wo- men’s or mixed collections. The showroom does not receive any commission. Since July 2020, SPHERE also exists in an online version with the support of Le New Black and Grand Shooting. In addition to this free support, the brands be- nefit from the financing of :
- The production of collections shootings, including 360° visuals and/or videos that can also be used for their e-shop,
- The setting up of training courses to optimize their physical and digital showrooms and digital buyers appointments,
- The promotion of the showroom to international buyers, as well as specific ap- pointments,
- Promotion of the showroom to the press.
This season, the showroom will take place from Wednesday June 22nd to 26th Sunday and will gather seven designers invited to the Official Calendar of Paris Fashion. Week® : ARTURO OBEGERO, EGONLAB, LGN LOUIS GABRIEL NOUCHI, LUKHANYO MDINGI, JEANNE FRIOT, STEVEN PASSARO, VALETTE STUDIO.
SPHERE - Paris Fashion Week® Showroom will also be available as a virtual visit from June 22 at: https://parisfashionweek.fhcm.paris
For all these actions dedicated to emerging brands, the FHCM benefits from the continuous support of DEFI and L’Oréal Paris, official partners.
Arturo Obegero studied pattern making for a few years before joining Central Saint Martins, from which he gra- duated in 2018. After a year’s experience in the workshops of the House of Lanvin, he chose to launch his own brand. His ready-to-wear is inspired by dance, surrealist and neo-noir movements. His designs make up a romantic, sensual and austere wardrobe for both men and women.
EGONlab. is deeply inspired by artistic movements and offers a reinterpretation of these revolutions. Fusing fashion, music, motion design and art, EGONlab. is a cle- ver mix, both a unique brand and a movement in itself offering a totally immersive experience. EGONlab. jux- taposes masculine and feminine, modernity and histori- cal know-how, romance and rebellion, sustainability and creativity. Their urban-punk DNA aims to dress all body types, all genders and all ages. EGONlab. was awarded the Andam- Pierre Bergé 2021 prize. EGONlab. is registered in the Official Calendar of the PFW® since January 2021.
LOUIS GABRIEL NOUCHI
LGN Louis-Gabriel Nouchi, founded in 2017, has been registered in the PFW® Official Calendar since Ja- nuary 2018. A graduate of the Cambre School of Visual Arts, Louis-Gabriel Nouchi began his career at Vogue Pa- ris as well as at Raf Simons. In 2014, he was nominated at the Festival de mode, de photographie et d’acces- soires de mode - Hyères and won the Prix Camper and the Prix du Palais de Tokyo. The designer, inspired by both grunge counter-culture and traditional know-how, creates clothes that can be worn regardless of gender. Constantly seeking to improve the materials he uses, and partnering with European luxury factories and large textile groups, LGN offers a new relationship with clo- thing and the way fashion is conceived. Each piece has a «controlled defect», a magnified wear that allows each one to tell its own story. Product quality, production transparency and honesty are at the heart of the brand.
Hailing from South Africa, the eponymous label Lukhanyo Mdingi was established in 2015. Since its incep- tion, the label has been placed under the auspices of the Ethical Fashion Initiative’s accelerator program as well as the prestigious LVMH Karl Lagerfeld Prize 2021. The inten- tion behind the label is to ensure a conscious approach in product development while looking into the human spirit as the provenance to create design that is honest, stable and strong. Its men’s collections have been spotted by Vogue Italia and I.D., among others. Lukhanyo will pre- sent its collection for the first time in the official presenta- tion calendar in January. Lukhanyo Mdingi is a finalist for the ANDAM 2022 Grand Prize.
Jeanne Friot is a Paris-based, gender-neutral brand founded in 2020. The brand offers pieces produced in limited series from recycled or upcycled materials. A gra- duate of the Duperré school and then the French Fashion Institute in 2018, Jeanne Friot has worked in several houses including Balenciaga. Passionate about creating images, she has also collaborated as a stylist with editorials such as Vogue Italia and Les Inrocks. The young designer offers an ethical and inclusive fashion made in France since January 2022.
Steven Passaro studied set design at the Duperré School in Paris, then decided to focus on menswear by studying at the London College of Fashion and graduated in 2018. He founded his eponymous brand the following year and presented his first collection in London. Steven Passaro rethinks the men’s wardrobe by mixing perfect tailoring inspired by Savile Row and a 3D virtual proto- typing technology. By developing his collections without fabrics, Steven Passaro creates and visualizes his patterns on an avatar and thus pushes the limits of eco-responsibility. The designer has joined the Official Calendar of Paris Fashion Week® in January 2022.
Pierre-François Valette launches his label Valette in Paris in 2020 after training at the Ecole de la Chambre Syndicale de la Couture Parisienne, the Isabel Marant stu- dio, and the Saint Laurent fashion house. The young desi- gner, focused on craftsmanship, has a particular appetite for storytelling, the arts and the stage, the foundations of the brand’s identity. His pieces, which appeal to women as much as men, are designed to last. Pierre-François Va- lette is committed to the transmission of knowledge and values both traditional techniques and the craftsmen with whom he collaborates. VALETTE STUDIO makes sure to tell stories and its ready-to-wear echoes a whole series of accessories. VALETTE STUDIO has been on the official calendar since June 2021.
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